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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Sponsorship - Ireland - December 2015

    "While the overall sponsorship spend in Ireland is only around a tenth of the amount spent on conventional advertising, it is nonetheless an established, resilient and growing sector with promising prospects for the years ahead. It has weathered the difficult years of the recent economic downturn, ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    December 2015
    Ireland
  2. Consumers and the Economic Outlook: Quarterly Update - UK - December 2015

    "Mintel's key measures of consumer confidence show that people are still wary. Although the improvements in sentiment that accompanied the end of the income squeeze have been sustained, 2015 has been a year of consolidation, rather than one of soaring consumer spirits. Earlier in the year, the ...

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    £995.00 (Excl.Tax)
    Consumer Report
    December 2015
    UK
  3. Healthy Eating Trends - Brazil - December 2015

    "Although Brazil’s economic stagnation brings an unfavorable scenario, some elements can boost the healthy food market’s growth. The aging population creates new demands for products that have additional nutritional benefits, and the prevalence of health problems such as hypertension and diabetes ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2015
    Brazil
  4. Alimentação Saudável - Tendências - Brasil - Dezembro 2015

    “Apesar do cenário econômico estar pouco favorável, alguns fatores podem impulsionar o crescimento do mercado de alimentos saudáveis. O envelhecimento da população cria novas demandas de benefícios de saúde em alimentos e bebidas, assim como o aumento de problemas como hipertensão e diabetes na ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2015
    Brazil
  5. Brand Loyalty in Food - Ireland - December 2015

    “When looking at the Irish market as a whole, consumers show a slightly stronger preference towards brands when it comes to indulgence items such as chocolate, spreads and alcohol. With staple foods (eg fruit and vegetables) however, consumers appear to have no preference or lean more towards ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    December 2015
    Ireland
  6. RTD Alcoholic Beverages - US - December 2015

    "RTD (ready-to-drink) alcoholic beverages are in a time of transition, and, as such, are seeing both ups and downs. FMBs (flavored malt beverages) experienced strong volume sales growth of 57% from 2010-15, due to a Millennial consumer base with a bit of a sweet tooth, as well as to innovation ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2015
    US
  7. Sugar and Gum Confectionery - UK - December 2015

    “While the impact of the sugar debate on the sugar confectionary market has so far been limited, the public focus on sugar continues to pose a threat. Consumers’ openness to sugar-free variants and positive views of alternatives to refined sugar suggests these as potential areas to explore.”
    – ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2015
    UK
  8. Sauces and Seasonings - China - December 2015

    “Niche segments of the sauces and seasonings market in China have potential to grow vigorously in the future. Foreign sauces need to better adapt to Chinese dietary habits. Brands can provide culinary assistance and utilize social media to better engage with young people. Packaging innovation ...

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    £3,170.69 (Excl.Tax)
    Consumer Report
    December 2015
    China
  9. Marketing para as Mães - Brasil - Dezembro 2015

    “A situação econômica do Brasil tem afetado as atividades de lazer das mães e seus filhos; muitas delas têm optado por atividades mais em conta e passado mais tempo com eles em casa, em vez de planejar atividades fora.”
    – Renata Pompa de Moura, Gerente de Pesquisa

    Este relatório responde às ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2015
    Brazil
  10. Supermercados e Hipermercados - Brasil - Dezembro 2015

    “O mercado varejista de alimentos e bebidas no Brasil é altamente competitivo, dinâmico e fragmentado. Os brasileiros podem escolher desde mercados de rua até grandes atacadistas, sendo que preferem aqueles que podem oferecer os melhores preços e serviço de atendimento ao cliente.

    Os consumidores ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2015
    Brazil
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