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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Christmas Shopping Habits - UK - February 2017

    “It was a great Christmas, better than anyone expected. But the more one looks at the performance, the more one feels that there are warning signs. We think that people are worried about rising prices in 2017 and that they pulled spending forward for that reason. We think they are right to be ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  2. Holidays to Spain - UK - February 2017

    “Mintel’s consumer research shows that greater product diversification would not only be in accordance with Spanish tourism’s long-term goals, but would also meet rising demand for the ‘Real Spain’ and generate new, higher margin, commercial opportunities.”
    – John Worthington, Senior Analyst

    This ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  3. Consumer Attitudes towards Financial Services Innovation - UK - February 2017

    “Open APIs have the potential to transform the financial services sector, with providers given greater opportunity to win new customers using personalised products and messaging. Customisation and security are the main two areas for banks to address. Consumers will demand control over their data ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  4. Soap, Bath and Shower Products - UK - February 2017

    “The soap, bath and shower market continues to be hindered by decreasing product usage, with competitive pricing strategies having a greater influence than new product innovations. There are, however, opportunities in the market to encourage trading up, such as focusing on lifestyle trends to ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  5. Attitudes towards Low- and Non-alcoholic Drink - UK - February 2017

    “Consumers have been cutting back on the amount of alcohol they drink for financial and health reasons and this presents a big opportunity for low-alcohol and non-alcoholic/alcohol-free beers, ciders and wines. Negative taste perceptions, low product visibility and limited promotional support are ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  6. Household Paper Products - UK - February 2017

    “Purchasing household paper products tends to be a habitual process, meaning that brands need to work to break habits in order to increase sales. There are consumer concerns about the environment in this category, suggesting that there may be scope to increase interest in recycled or alternative ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  7. Marketing to Men - UK - February 2017

    “Marketing aimed at men continues to be heavily focused on high-achieving sportsmen and well-groomed male models, offering the brands behind them little differentiation in the minds of those they are targeting. This paves the way for brands to take a different approach in their campaigns, such as ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  8. Mobile Gaming - UK - February 2017

    “Although growth in mobile gaming revenue is expected to continue in 2017, opportunities for developers to enter the market are limited without a significant marketing spend, or the perfect storm of novel but accessible gameplay and familiar IP that Pokémon Go had.”
    – Mark Flowers, Consumer ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  9. UK Car Review - UK - February 2017

    “The UK car market continues to develop and evolve. Sales are put above 10 million units for the first time in 2016 evidence of the continuing popularity of car ownership. Within the market, buyers are increasingly looking for vehicles that match their lifestyles with compact, multi-purpose and ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
  10. Marketing to Women - UK - February 2017

    “There is a temptation for many marketers to view women as ‘mothers’ or ‘mums-to-be’, but more diverse lifestyles mean that starting a family is not as strong an aspiration for today’s young women as it once was. Brands could therefore benefit from meeting demands for strong, independent female ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    UK
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