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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Mixed Beverages - Brazil - January 2017

    "Brazilian consumers are looking for healthier options of non-alcoholic drinks, and the market has been meeting this demand with mixed beverages. This new category can bring together the best of different segments into one product, for example, combining the sparkling element of CSDs with the ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  2. Bebidas Mistas - Brasil - Janeiro 2017

    “O consumidor brasileiro vem buscando opções mais saudáveis e o mercado vem respondendo bem com as bebidas mistas. Essa nova categoria consegue aportar o melhor dos mundos de cada bebida em um só produto, como combinar o gás do refrigerante com a naturalidade dos sucos, ou os benefícios funcionais ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  3. Estilo de Vida dos Millennials - Brasil - Janeiro 2017

    "A geração dos millennials ainda está atrás em termos de sustentabilidade e hábitos alimentares saudáveis, em comparação às gerações anteriores, já que as pessoas tendem a adotar hábitos mais saudáveis e sustentáveis à medida que envelhecem. Há espaço para as marcas ajudarem os millennials, ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  4. Beauty Retailing - Brazil - January 2017

    "Beauty and personal care (BPC) retailing in Brazil is a unique sector, market by multichannel sales and by a wide range of product offering. Actions in purchasing channels with the aim to make consumers more loyal are essential in a market characterized by fierce competition. Pharmacies in Brazil ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  5. Varejo de Produtos de Beleza - Brasil - Janeiro 2017

    “O varejo de produtos de saúde e beleza no Brasil é único, marcado pelas vendas multicanais e pela grande oferta de produtos. Ações nos canais de compra para fidelizar os consumidores tornam-se essenciais num mercado de concorrência tão acirrada. As farmácias têm se inspirado nas drugstores da ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  6. Marketing to Millennials - Brazil - January 2017

    “Sustainability and healthy eating habits are areas in which Millennials still lag behind other previous generations, as people tend to adopt more sustainable and healthier habits as they age. There is room for brands to tap in to help Millennials adopt healthier and sustainable habits, especially ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  7. Healthy Eating Trends - Brazil - December 2016

    “Brazilians already seem aware that healthy eating contributes not only to weight loss, but also to good general health. There is an interest in products that contribute to both physical health (such as those that help with muscle development) and mental wellbeing (such as stress relief). In ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2016
    Brazil
  8. Supermercados e Hipermercados - Brasil - Dezembro 2016

    "O mercado varejista de alimentos e bebidas no Brasil é muito competitivo, e os varejistas que irão se destacar entre os consumidores, e ultrapassar a concorrência, serão aqueles que oferecerem novos produtos e serviços.Devido à situação econômica, varejistas de alimentos e bebidas precisam ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2016
    Brazil
  9. Suncare - Brazil - December 2016

    “33% of the Brazilians interviewed said they use suncare products every day, including during the winter. However, 35% of them said they often forget to apply them. Explaining the risks of sun exposure and educating them to use sunscreens daily, and not just during the summer, are still big ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2016
    Brazil
  10. Bronzeador e Protetor Solar - Brasil - Dezembro 2016

    “Um terço dos brasileiros entrevistados (33%) disse usar produtos de cuidados com o sol todos os dias, inclusive durante o inverno. Porém, 35% deles afirmaram que geralmente esquecem de aplicar produtos de cuidados com o sol. Explicar aos brasileiros os riscos da exposição ao sol e educá-los a ...

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    £3,174.67 (Excl.Tax)
    Consumer Report
    December 2016
    Brazil
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