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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Fragrances - Brazil - September 2017

    “The fragrance market in Brazil is unique: the strength of national brands is significant and ensures the category retail sales a good performance, despite the economic recession. Mintel data shows that a majority of Brazilians use national fragrances bought in physical stores. However, the ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    Brazil
  2. Bread and Baked Goods - Brazil - September 2017

    “The bread and baked goods market has challenges regarding flavor perception and, more important, the health issue. In addition to offering more healthful products, one strategy for boosting consumption and overcoming high prices could be broadening the range of products with new attributes, such ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    Brazil
  3. Fragrâncias - Brasil - Setembro 2017

    “O mercado de perfumes no Brasil é único: a força das vendas das marcas nacionais é muito grande, o que faz com que a categoria garanta as vendas no varejo, apesar da crise econômica brasileira. Porém, a categoria ainda deve vencer alguns obstáculos, como a falsificação de produtos e a dificuldade ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    Brazil
  4. Pães e Produtos Assados - Brasil - Setembro 2017

    “A categoria de pães e produtos assados possui desafios em relação à percepção de sabor e, especialmente, à questão da saudabilidade. Diante disso, além de oferecer opções de produtos mais saudáveis, uma forma de fortalecer a categoria junto aos consumidores e driblar a alta dos preços pode ser ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    Brazil
  5. Eating Out Trends - Brazil - August 2017

    “It is important that restaurants continue investing in innovation, both in the menu and its environment, to maintain consumers’ interest and build loyalty. Actions that improve the cost-benefit of eating out can be more important than promotional prices.”

    - Andre Euphrasio, Research Analyst

    This ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    Brazil
  6. Beer - Brazil - August 2017

    “The beer market is passing through a transition period in Brazil. As general consumption declines, with consumers concerned about health and interested in alternatives to standard beers, brands have the opportunity to expand their portfolio, offering more healthful, lighter options and a greater ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    Brazil
  7. Cerveja - Brasil - Agosto 2017

    “A categoria de cervejas passa por um momento de transição. Devido à queda no consumo em geral, à preocupação com a saudabilidade e ao interesse do consumidor por outros tipos de cerveja que não a comum, as marcas têm boas oportunidades para ampliar seu portfólio de produtos, trazendo opções mais ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    Brazil
  8. Tendências em Comer Fora - Brasil - Agosto 2017

    “É importante que os restaurantes continuem investindo em inovações, tanto no cardápio quanto no ambiente, para manter o interesse dos consumidores e criar fidelidade. Ações que melhorem o custo-benefício de comer fora podem ser mais importantes do que os preços promocionais pontuais.”
    – Andre ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    Brazil
  9. Juice - Brazil - July 2017

    “The preference for freshly squeezed juice in Brazil makes it necessary for packaged juice to offer a strong differential to appeal to consumers. Innovations such as usage of organic and natural ingredients can help boost the category, especially among older people, who have a high interest in ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    Brazil
  10. Sucos - Brasil - Julho 2017

    “A forte preferência pelo suco fresco no Brasil faz com que o suco embalado precise apresentar um forte diferencial para conquistar o consumidor. Inovações, como uso de ingredientes orgânicos e naturais, podem ajudar a impulsionar a categoria, especialmente entre os consumidores mais velhos, que ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    Brazil
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