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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Women's Facial Skincare - UK - June 2017

    “No longer using wipes and moisturisers to solve every issue, women are discovering the benefits of cleansing, cleaner living, and high-quality products on their skin. A new focus on natural radiance has distracted women from other concerns such as ageing, creating a need for brands to step in and ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    June 2017
    UK
  2. Bodycare - China - June 2017

    “Bodycare in China has long been all about moisturising and lack of innovation. But consumers are asking for more than pure moisturising, as they demonstrate various demands for body skin improvements and particularly high earners have opted for advanced products like body treatment oil rather ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  3. Oral Care - US - June 2017

    "In a category with slow but steady sales growth and high penetration, factors such as brand, benefits, and costs have the greatest influence in purchase decisions. To maximize growth potential, stakeholders should leverage a need for sensitivity products, products offering a variety of benefits, ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    US
  4. Beauty and Personal Care Accessories - US - June 2017

    "The BPC (beauty and personal care) accessories market experienced gains in 2017 (est), driven by strong consumer interest and increased availability of make-up brushes and sponges. Going forward, brands can nurture interest in make-up brushes by positioning themselves as experts and providing ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    US
  5. Consumer Attitudes towards Anti-aging Products - China - May 2017

    “Anti-aging products are not only relevant to mature consumers now. Consumers are adopting them as parts of skincare regime at an earlier age of 25. Unlike 30-40-year-olds who pay more attention to loose skin, consumers in their 20s treat dull skin as a key sign of aging, followed by the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  6. Facial Skincare and Anti-Aging - US - May 2017

    "The facial skincare and anti-aging market has experienced moderate growth of 8% between 2011-16, driven by gains in the facial cleanser and facial moisturizer segments. Going forward, incremental sales could be achieved by broadening the appeal of natural skincare offerings by touting ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2017
    US
  7. US $2,583.33 (Excl.Tax)
    Consumer Report
    May 2017
    UK
  8. Haircare - Brazil - April 2017

    “The natural hair trend does not seem to be significant among Brazilians. The hairstyle most often used is still straight: many of the people interviewed agree with that. Hair that falls out a lot, hair without shine, and hair with a lot of volume are some of the problems mentioned by the ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    Brazil
  9. Nappies and Baby Wipes - China - April 2017

    “Even though baby care products retailing is seeing the trend of moving to online, specialised mother and baby care store is still the most trusted and most often visited channel for Chinese mums, even for highly standardised and repurchased products like nappies. This indicates in-store ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    April 2017
    China
  10. Facial Masks - China - April 2017

    “Brand loyalty in the facial mask category is not strong. What’s more concerning is that such brand switching is not driven by dissatisfaction with the current brand or promotional activities, but rather the consumer desire to try out different new products, indicating the importance of innovative ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    April 2017
    China
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