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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Black Haircare - US - August 2017

    "The Black haircare market is in transition, as soft sales growth is wedged between two, very different consumer trends. One, a booming natural and regimen-focused product segment vs the precipitous sales free-fall of relaxers, which were formerly anchor products for several heritage brands. Black ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    US
  2. In-salon Hair Services - UK - August 2017

    “The current expected value growth of the in-salon hair services market can be credited to expensive colour trends and a subsequent focus on hair health. However, a predicted decline in disposable income will mean salons need to prove their value in innovative ways, and reward current clientele to ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    August 2017
    UK
  3. Fragrances - UK - August 2017

    “After two years of disappointing sales performance, the fragrance sector is estimated to see modest growth in 2017. NPD in both the fragrances and body spray sector has encouraged people to spend more, however, consumers remain price-savvy and high-end fashion brands increasingly face competition ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    August 2017
    UK
  4. Consumers and the Economic Outlook: Quarterly Update - UK - July 2017

    "The snap election clearly unsettled consumers. All three of our measures of sentiment fell between April and May. And the inconclusive result means that there was no immediate bounce in confidence post-election. Instead, our data shows that people were even more concerned after the results were ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    July 2017
    UK
  5. Body Care and Deodorant - US - July 2017

    "Total sales of body care and deodorant continue on their slow and steady upward trajectory, with sales projected to increase slightly more than 2% for 2017. The tepid sales performance of this industry is a function of continued consumption of deodorant as a hygiene staple, and high existing ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    US
  6. Hispanics and Personal Care - US - July 2017

    "Hispanics’ expenditures on personal care products remained practically flat between 2012 and 2017. While brand loyalty seems difficult to achieve, there are opportunities for brands that make an effort to consistently connect with Hispanics, going beyond trial. Personal care is a category in ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    US
  7. Black Consumers and Personal Care - US - July 2017

    This report will help you to uncover opportunities and understand the key issues affecting your market. How? By giving you instant access to analysis and critical recommendations. It will also challenge routine thinking by providing fresh, new perspectives that energizes your thought processes.

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    US
  8. Oral Care - UK - July 2017

    “As a hygiene essential, the category continues to experience some growth in the face of price promotions. However, a reduction in oral care routines is undermining true growth potential, with mouthwash falling from favour. A focus on reinvigorating interest in mouthwashing through new usage ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    July 2017
    UK
  9. Color Cosmetics - US - July 2017

    "The color cosmetics market experienced moderate growth in 2017, which represents slower gains than those seen in 2015 and 2016. While the market is saturated and some women are turning to value brands to cut costs, opportunities to reinvigorate sales include facial make-up products that offer ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    US
  10. Colour Cosmetics - China - July 2017

    “There is strong consensus that using make-up is a useful technique to boost confidence and at the same time to show respect for others. Particularly for middle-age women in their 30s and mums, being a charming individual with independence and maturity drives them to wear make-up every day. This ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
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