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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Dining Out in 2018 - US - December 2017

    "Restaurant sales are predicted to grow; however, on a more micro-level restaurants are struggling to maintain relevancy, with consumers faced with a variety of options to choose from when dining out. Chain and independent restaurants each play a vital role in meeting consumer dining preferences ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  2. Marketing to Young Parents - China - December 2017

    “Chinese mums and dads have a higher tendency to share household responsibilities and a willingness to encourage independence in their children (and themselves) than previous generations have. Educational high-tech tools (eg language learning and financial management) and taking care of pets are ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    December 2017
    China
  3. Senior Lifestyles - US - December 2017

    "There are more than 50 million seniors aged 65+ in the US and this age group is growing more than three times faster than the total population, making them an important segment for marketers to consider. Since their career concerns are largely in the rearview mirror, seniors today are focused on ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  4. White Spirits - US - December 2017

    "Distilled spirits (white and dark) are expected to flourish, growing 11% through 2022 with white spirits making up majority of volume sold. Sales of white spirits will maintain forward momentum as interest in craft, premium spirits, and cocktails grows. While vodka’s versatile flavor profile has ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  5. Restaurant Decision Making Process - US - December 2017

    "As a whole, the restaurant industry continues to grow with total revenues reaching approximately $569 billion in 2017. However, many restaurants face an uncertain future due to shifting consumer dining preferences and an overabundance of restaurants in the market. It’s harder than ever for ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  6. Auto Service, Maintenance and Repair - US - December 2017

    "Auto service, maintenance, and repair are critical components of vehicle ownership. Vehicles require regular maintenance and upkeep to ensure their longevity and use, and neglecting such responsibilities can result in extremely costly repairs for consumers. Today’s consumers are aware of the ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  7. Motorcycles - UK - December 2017

    “Motorcycles have recently seen growing sales after what had been a period of decline. Yet with volumes set to fall in 2017 and market value being hit by the growing presence of low cost manufacturers, the future for the market remains to some extent uncertain. Opportunities exist yet it is up to ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    December 2017
    UK
  8. Natural, Organic and Ethical Toiletries - UK - December 2017

    “Ethical considerations are very closely connected to perceptions of natural/organic, with consumers associating brands with a strong natural/organic positioning as being ethical. Ethics are important to the consumer particularly when using a brand for the first time, highlighting the importance ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    December 2017
    UK
  9. The Budget Shopper - Canada - December 2017

    Although most engage in budget-seeking behaviours, the majority of Canadians tend to keep an eye on their finances rather than stick to a strict budget. The flexibility in approach to monitoring their finances leads to some flexibility when shopping and receptiveness to deals found while engaging ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    Canada
  10. Hispanics and Healthy Lifestyles - US - December 2017

    "In spite of higher overweight and obesity rates, Hispanics have a generally positive outlook on their personal health. Hispanics take pride in their health but are not necessarily willing to make changes to ensure a healthier life. A combination of complacency and confidence could prevent ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
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