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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Payment Preferences - China - August 2017

    “The usage rate of mobile payments was only 1 percentage point higher than that of credit cards in 2015. After just one year, transaction values via mobile payments has already doubled that via credit cards. Even cash has become the second most used payment method. High earners in tier two to ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2017
    China
  2. Yogurt - China - August 2017

    “Leading companies keep investing in ambient yogurt, which has the highest penetration among all types of yogurt or yogurt drinks. To further increase consumption frequency, brands are looking for new approaches to build association with certain occasions. Though better-for-you is the ultimate ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2017
    China
  3. Trends in Health & Wellness - China - August 2017

    “Consumers feel healthier than two years ago, while a good number of them are more interested in holistic and non-medical health management approaches. As the importance of emotional healthcare is increasingly acknowledged, more people tend to eat healthy food and do sports not just for health but ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2017
    China
  4. New Retail - China - August 2017

    “Not content with revolutionising China’s retail market by growing online retail, and Alibaba’s dominant share, Jack Ma is now implementing the merger of online and offline retail into ’New Retail’. But this ‘New Retail’ is not simply the sum of two parts. What we are beginning to see is an entire ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2017
    China
  5. Western Spirits - China - July 2017

    “Western spirits in China generally have very low usage frequency compared to beer and Chinese spirits (ie Baijiu). However, the penetration of different types of Western spirits are actually not very low. This finding suggests companies and brands’ education should focus on telling consumers the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
  6. Frozen Ready Meals - China - July 2017

    “With needs for convenience and variety well catered for by food delivery services, and Chinese consumers becoming more nutritionally savvy and open to exploring product varieties, frozen ready meals are being consumed for different reasons and on new occasions.”

    - Cici Wu, Food & Drink Analyst

    This ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
  7. Insurance - China - July 2017

    “China contributes over half of the world’s insurance market growth, which is mainly driven by the strong wealth management demand of domestic investors. But that’s just part of the story. Insurance buyers, especially young people, have started to recognise insurance’s true value of risk ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
  8. On-trade Alcoholic Drinks - China - July 2017

    “China’s on-trade alcohol market is undergoing a decline due to consumers’ rising health concerns. Brands should try to associate their alcohol products with modern and healthier occasions to encourage more orders. There can also be an opportunity for special home-made alcoholic drinks as ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
  9. Laundry and Fabric Care - China - July 2017

    “Even though the laundry and fabric care market in China has been saturated with steady demand, brands are investing in new product development to keep consumers engaged and trading up to products with additional functions and concentrated liquid detergents. However, fabric conditioners and ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
  10. Colour Cosmetics - China - July 2017

    “There is strong consensus that using make-up is a useful technique to boost confidence and at the same time to show respect for others. Particularly for middle-age women in their 30s and mums, being a charming individual with independence and maturity drives them to wear make-up every day. This ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2017
    China
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