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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Digital Trends - China - June 2017

    “Consumers are more selective and have higher requirements on compelling features of digital products, but this does not stop them from trying new, innovative but less mature technologies, eg smart home appliances. Multiple functions and portability are two main purchase triggers. Interestingly, ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  2. Bodycare - China - June 2017

    “Bodycare in China has long been all about moisturising and lack of innovation. But consumers are asking for more than pure moisturising, as they demonstrate various demands for body skin improvements and particularly high earners have opted for advanced products like body treatment oil rather ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  3. Marketing to Mintropolitans - China - June 2017

    “Despite their strong self-confidence and positive attitude towards future, Mintropolitans are more emotionally stressed than the rest of consumers. They acknowledge the importance of purchasing ethical brands, but the underlying reason is less of an altruistic act but more about self-protection ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  4. Luxury Cars - China - June 2017

    “It’s been a trend for luxury car brands to introduce compact models targeting young car buyers with the hope of boosting sales. This strategy works for customisable car models under big names with pleasing appearances. While for brands that are still cultivating the market, it is critical to ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  5. Consumer Attitudes towards Luxury - China - May 2017

    “As more affordable luxury brands and items are available, the Chinese luxury market is performing well. Desire for luxurious experiences is on the rise, but the majority of Chinese consumers tend to treat luxury as a collective concept and are yet to recognise the unique brand value of different ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  6. Breakfast Foods - China - May 2017

    “Consumers are shifting to out-of-home breakfast venues, especially convenience stores, which offer convenience, value for money and a variety of choices. Other out-of-home breakfast venues can offer more daily specials to improve their competitiveness. At the same time, consumers are sticking to ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  7. Milk and Flavoured Milk - China - May 2017

    “In spite of the flat growth, China’s milk market is far from saturation. There is scope for further geographic expansion of pasteurised milk as well as premium UHT milk. Brands should also discover appropriate ways to talk to middle-aged consumers aged 40-49 who are currently less engaged with ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  8. Consumer Attitudes towards Anti-aging Products - China - May 2017

    “Anti-aging products are not only relevant to mature consumers now. Consumers are adopting them as parts of skincare regime at an earlier age of 25. Unlike 30-40-year-olds who pay more attention to loose skin, consumers in their 20s treat dull skin as a key sign of aging, followed by the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  9. Social Networks - China - May 2017

    “That consumers are showing a trend to ‘switch off’ does not mean that marketing on social networks is no longer important. Instead of keeping consumers online, marketing should offer people alternative ways to connect with the real world.”
    – Terra Xu, Senior Research Analyst

    This report examines ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  10. Indonesia Consumer Market Study - 2017

    The study provides insights into what will resonate with consumers and identifies innovation opportunities supported by proprietary consumer research, Mintel’s proprietary
    market intelligence tools (including market size and forecasting, overviews of top brands and manufacturers, and standout ...

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    US $4,995.00 (Excl.Tax)
    Consumer Report
    May 2017
    Indonesia
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