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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Dining Out in 2018 - US - December 2017

    "Restaurant sales are predicted to grow; however, on a more micro-level restaurants are struggling to maintain relevancy, with consumers faced with a variety of options to choose from when dining out. Chain and independent restaurants each play a vital role in meeting consumer dining preferences ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  2. Condiments - US - December 2017

    "Condiments and dressings are substantial and diverse categories with extremely high penetration driven by consumer loyalty to brands and product types, along with healthy reputations for adaptability, affordability, and variety. As these mature categories struggle to grow sales, getting back to ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  3. Hispanics and Healthy Lifestyles - US - December 2017

    "In spite of higher overweight and obesity rates, Hispanics have a generally positive outlook on their personal health. Hispanics take pride in their health but are not necessarily willing to make changes to ensure a healthier life. A combination of complacency and confidence could prevent ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  4. Wearable Technology - US - December 2017

    "The year 2017 was a disappointing year for wearable tech. Marquee brands have seen unfortunate reversals of fortune, including declines at Fitbit, GoPro, and Garmin. However, on the basis of burgeoning sales of smartwatches, hearables, and high-end fitness bands with LED (light-emitting diode) ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  5. Mass Merchandisers - US - December 2017

    Nearly all consumers shop mass merchandisers and growth is expected to continue, but loyalty is generally low among mass shoppers, even among some of those who shop the channel the most frequently. As pressure increases from competition outside the channel, mass merchandisers need to address ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  6. Small Kitchen Appliances - US - December 2017

    "The small kitchen appliance market has grown from the year prior. Fluctuating sales within the beverage making appliance segment tempered market growth, though there are opportunities to accelerate the market. Leveraging media channels to showcase the newest models or features could help educate ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  7. Black Consumers and Non-Alcoholic Beverages - US - December 2017

    Black consumers are estimated to spend $10.9 billion dollars on non-alcoholic beverages in 2017, a 2.3% increase vs 2016. Carbonated beverages rank first in sales among Black households, even while these consumers switch to healthier as well as naturally sweet beverages to quench their thirst and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  8. Skincare Ingredient and Format Trends - US - December 2017

    The skincare market is highly saturated, and brands are challenged by consumer demand for simplicity as well as routine shopping behavior, limiting product trial. Focusing on unique offerings to capture the attention of consumers, such as Korean skincare trends and on-the-go formats, could nurture ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2017
    US
  9. Consumer Attitudes toward Debt - US - November 2017

    "While half of consumers believe that taking on debt is a bad decision (regardless of type), US consumers continue to add to the overall debt total. Most are confident in their ability to make debt payments, but financial services are still charged with providing additional education and insight ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    November 2017
    US
  10. Men's Personal Care - US - November 2017

    The men’s personal care industry is projected to reach $4.4 billion in 2017, a 1.1% increase from 2016. While many men have a functional view of the category, they still show interest in specialized claims, added benefits, and premium products as they seek to achieve a handsome, healthy ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    November 2017
    US
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