South Korea Outbound - April 2015
“The maturity of South Korea’s outbound market is a reflection of the republic’s advanced economy and the high level of per-capita income enjoyed by citizens. A large proportion of South Koreans are highly educated, fuelling aspirations to travel further afield and experience new cultures. Outbound travel is becoming more sophisticated as South Koreans transition from taking group package tours to embracing more free independent travel.”
- Jessica Kelly, Senior Tourism Analyst
This report looks at the following areas:
- How is the South Korean outbound travel market developing?
- Where are the leading outbound destinations for South Koreans?
- What impact does South Korea's high adoption of digital technology have on outbound tourism?
- How have exchange-rate fluctuations influenced South Korean demand for outbound travel?
- What are the prospects for this mature yet dynamic outbound market?
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