Spectator Sports - UK - October 2016
“Television sports coverage is making an instant expert of the armchair fan – but leaving stadium operators needing to do more to keep spectators in the same loop.”
– David Walmsley, Senior Leisure Analyst
This report answers the following key questions:
- Is livestreaming the next wave of spectator sport consumption?
- What are the main barriers to the success of the connected stadium?
While spending on spectator sports event tickets in 2016 has continued to slip back from its most recent major event-driven spike, a new round of stadium development and the staging of more international championships are set to restore growth over the remainder of the decade.
The live attendance market is inevitably dominated by the football segment, but horseracing and rugby union have achieved successive years of like-for-like growth in crowd numbers.
Advances in technology and online connectivity are still bringing only slow change to the stadium experience, however, leaving spectators with a nagging feeling they are missing out on the growing range of statistics, analysis and contextual information available to television viewers in home.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
Why buy from us?
Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.
Buy now and you'll have instant access to the information you need to make the right decisions.
Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.
A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.