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Travel and Tourism - Kenya - May 2016

This report looks at the following areas:

  • In what way has M-Pesa (access to money via a mobile device) contributed to the tourism economy?
  • Why is Kenya’s unemployment rate so high?
  • How are changing attitudes among Kenyans contributing to the growth of domestic travel?
  • What are some of the deterrents to air travel within Africa?
  • Why did the government create a new Ministry of Tourism in 2015?

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Table of contents

  1. Kenya: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
              • A crackdown on illegal activities
              • Attractions

                  • National parks and game reserves
                    • Figure 1: Number of visitors to Kenya’s parks, 2010-14
                  • Nairobi
                    • Mombasa
                      • Lamu
                      • Tourism and the Economy

                          • Agriculture goes high-tech
                            • Kenya – the home of mobile money
                              • The role of tourism in the economy
                                • Figure 2: International travel & tourism revenues, 2010-14
                                • Figure 3: Travel & tourism economy showing direct impact on GDP & employment, 2011-15
                            • Arrivals

                              • International
                                • Figure 4: International tourist arrivals to Sub-Saharan Africa, 2010-14
                                • Figure 5: International tourist arrivals to Kenya, 2010-14
                              • A drop in foreign arrivals
                                • Figure 6: Leading source markets by region, 2010-14
                                • Figure 7: Top 10 source markets by country, 2013-15
                              • Terrorism takes its toll
                                • An optimistic outlook for 2016
                                  • Domestic
                                    • Booking patterns among Kenyans
                                    • Market Characteristics

                                      • International
                                        • Purpose of visit
                                          • Seasonality
                                            • Figure 8: Monthly international air arrivals at Kenya’s two major gateways (JKIA & MIA), 2014 & 2015
                                          • Length of stay
                                            • Domestic
                                              • Purpose of visit
                                                • Seasonality
                                                  • Length of stay
                                                  • Transport

                                                    • Air transport – an overview
                                                      • Air arrivals
                                                        • Figure 9: Passenger traffic through all of Kenya’s airports, 2010-14
                                                      • Kenya’s airports
                                                        • Road
                                                            • Figure 10: Expenditure on Kenya’s road infrastructure, FY 2010/11-2014/15
                                                          • Rail
                                                            • Sea
                                                            • Accommodation

                                                                • Overcapacity of room stock
                                                                  • Figure 11: Room stock & occupancy rates, 2010-14
                                                                • Hotel construction is long term
                                                                  • The MICE market
                                                                  • Tourism News

                                                                      • Other tourism organisations
                                                                        • The introduction of e-visas
                                                                        • What Next?

                                                                          Companies Covered

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                                                                          Travel and Tourism - Kenya - May 2016

                                                                          US $234.45 (Excl.Tax)