Vehicle Financing - US - April 2014
“The overall stability in the retail credit markets means vehicle financers have access to cheap credit to lend at competitive rates. As the market for low interest loans has become saturated in the super prime and prime risk tiers, increasingly, financers are looking mostly toward nonprime and the higher end of subprime but some are even diving into the deep subprime risk tier for additional income. Traditionally, retail banks, credit unions, and captive lenders left this marketplace mostly in the hands of subprime lenders and buy here pay here car dealerships.”
– Colin Bird, Automotive Analyst
Some questions answered in this report include:
- Should retail banks and captives increase their share of the subprime market?
- How can a growing Hispanic audience be better catered for?
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