Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close



Rise above the function of odour-masking and cater to emotional wellbeing. Design eco-friendly products in the wake of changing living conditions.

Rimpie Panjwani, Sr. Analyst - BPC India Consumer Report

What's included

What's included

Table of contents

Table of contents

  1. executive summary

    • key trends

      • Key drivers
      • Global trends and how they are playing out in India
    • Consumer insights

      • Chapter 1: Air care usage and attitudes
      • [Graph] India: Air care products used (any use) in last 12 months, August 2018
      • [Graph] India: Select air care product usage frequency, August 2018
      • [Graph] India: Select air care products not used in last 12 months, by parent status, August 2018
      • [Graph] India: Select attitudes towards air care, August 2018
      • [Graph] India: Select attitude towards air care, August 2018
      • [Graph] India: Select attitudes towards air care products, August 2018
      • Chapter 2: Ideal air care innovations
      • [Graph] India: Select functions of an ideal air care product, August 2018
      • [Graph]
    • market application

      • Opportunities
      • [Graph] India: Flavour component group, by region, 2018
      • Who's innovating
      • Global innovators
    • appendix


        About the report

        This report will tell you which major trends are impacting your market and how it changes according to the different regions and demographics across India. These trends are validated from our proprietary consumer data and market research. Our industry experts provide analysis and recommendations to help you identify opportunities and make better decisions faster. Access this report now and you’ll quickly understand:

        • The Consumer

          What They Want. Why They Want It.

        • The Innovations

          New Ideas. New Products. New Potential.

        • The Trends

          What’s Shaping Demand – Today And Tomorrow.

        • The Opportunities

          Where The White Space Is. How To Make It Yours.

        Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

        Trusted by companies. Big and small.

        • bell
        • boots
        • google
        • samsung
        • allianz
        • kelloggs
        • walgreens
        • redbull
        • unilever
        • Harvard
        • pinterest
        • new-york-time