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Description

Description

This global annual market overview will provide you with an in-depth review of the key issues in the global aircare and pest control market through 2014 as well as our forecast for what will happen in 2015 and beyond. Global retail value sales of aircare products increased year-on-year in 2014. The main contributors to this growth are in-car fresheners and aerosols, while scented candles/burners and slow-release air fresheners grew more slowly than the category average. Strong growth in Europe is underlined by the fact that four of the five countries with the highest growing per capita aircare spending are in this region. The fourth country is South Korea, a market that is seeing increasing consumer interest in products like scented candles. Important high spending countries are the US, UK and France while all five countries with the lowest per capita expenditure are emerging Asia Pacific markets. Asia Pacific is the most important region generating about half of global insect repellent sales followed by North America and Europe. The increasing use of insect repellents in Poland and Finland together with other Southern European countries is most likely due to the arrival of Dengue-carrying mosquitos to the region. The decline in Australia and Japan is linked to general economic malaise and weakening currencies compared to the US dollar.

What's included

What's included

Table of contents

Table of contents

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About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

  • Market

    Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

  • Consumer

    Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

  • Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

  • Data

    Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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