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This global annual market overview will provide you with an in-depth review of the key issues in the global bodycare market through 2013 as well as our forecast for what will happen in 2014 and beyond.

The bodycare market has faced tough times in the last few years. The category suffers from two major problems. In developed markets, where consumer confidence is still patchy following the recession, women have preferred to focus their attention – and spend – on the face.

Developing markets, despite reporting strong growth, are yet to make bodycare an integral part of women’s daily regimen. In contrast to facial skincare, most of the larger bodycare markets are in the West. The US is the largest of all despite stagnating sales and falling spend per capita. Even so, the US market is still more than twice the size of second-placed Brazil, whose sales grew at a double digit rate.

The future also looks bright for other Asian bodycare markets. In contrast to the rest of the region, Japan’s market fell in value in 2013 due to continued deflation in the country. Looking ahead, the majority of the global value growth is set to come from Asian bodycare markets. However, these markets are some way off being fully developed and until this potential is realised, the West will continue to account for the lion’s share of global market value.

What's included

What's included

Table of contents

Table of contents

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About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

  • Market

    Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

  • Consumer

    Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

  • Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

  • Data

    Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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