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Description

Description

This global annual market overview will provide you with an in-depth review of the key issues in the global prepared meals and meal centres market through 2013 as well as our forecast for what will happen in 2014 and beyond.

Globalization of modern retailing, urbanization, rising incomes and increasingly busy lifestyles continued to drive growth in the prepared meals category in 2013, with the world’s top 20 markets expected to account for over US$61.3 billion in 2013, led by the US, China and the UK.

Convenience is the key driver for prepared meals category uptake around the globe, and can be expected to continue to drive demand.

However, the category faced major challenges in 2013 as consumers and food authorities in Europe confronted deceptive practices in meat ingredient sourcing and labelling on prepared meals. Moreover, with consumers becoming increasingly health-aware, prepared meals manufacturers are being challenged to provide natural and healthy options in both developed and developing markets.”

What's included

What's included

Table of contents

Table of contents

To learn more about this report, please contact us.

About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

  • Market

    Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

  • Consumer

    Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

  • Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

  • Data

    Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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