Annual Salty Snacks Market Overview - International - 2014
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This global annual market overview will provide you with an in-depth review of the key issues in the global salty snacks market through 2013 as well as our forecast for what will happen in 2014 and beyond.
The global salty snack market includes some universal favorites such as potato crisps/chips and nuts, as well as some snacks with a more regional focus. As consumers continue to trade meals for snacks, opportunities for salty snacks to increase their share of food expenditures have been growing.
But, while snacking becomes more popular, healthy snacking has become a focus, especially in countries in which high obesity levels among both adults and children have garnered attention from governments, consumer action groups, and healthcare professionals.
For the most part, nuts have managed to retain their BFY (Better for you) status. But the tendency for some of the latest launches to morph into less healthy options with the addition of chocolate, cereal clusters, and other ingredients, suggests that the nut category may have some image challenges ahead.
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