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Description

Description

This global annual market overview will provide you with an in-depth review of the key issues in the global salty snacks market through 2013 as well as our forecast for what will happen in 2014 and beyond.

The global salty snack market includes some universal favorites such as potato crisps/chips and nuts, as well as some snacks with a more regional focus. As consumers continue to trade meals for snacks, opportunities for salty snacks to increase their share of food expenditures have been growing.

But, while snacking becomes more popular, healthy snacking has become a focus, especially in countries in which high obesity levels among both adults and children have garnered attention from governments, consumer action groups, and healthcare professionals.

For the most part, nuts have managed to retain their BFY (Better for you) status. But the tendency for some of the latest launches to morph into less healthy options with the addition of chocolate, cereal clusters, and other ingredients, suggests that the nut category may have some image challenges ahead.

What's included

What's included

Table of contents

Table of contents

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About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

  • Market

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  • Consumer

    Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

  • Brand/Company

    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

  • Data

    Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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