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Description

Description

This global annual market overview will provide you with an in-depth review of the key issues in the global soup market through 2014 as well as our forecast for what will happen in 2015 and beyond.

The US, the world’s largest soup market, was challenged for growth from 2009 through 2013, but growth for 2014 is projected to increase, as ready-to-serve (RTS) ambient wet soup and chilled/frozen wet soup segments have experienced strong growth.

In Europe, market results have been mixed, with respectable growth experienced by Spain, the UK and France, as development efforts have focused on the introduction of higher value chilled soups and new packaging formats. Meanwhile, prepared soup markets in Poland and Russia have yet to realize their full potential, as both countries have very strong soup-eating traditions, yet remain heavily reliant on scratch preparation. In the Asia Pacific region, growth has been slowest in the larger and more mature prepared soup markets of Australia and Japan.

Rapidly developing prepared soup markets in the region include India, China, Vietnam, Indonesia, Malaysia and Thailand, which have experienced high growth over the past five years. This growth is poised to continue. Mexico is poised to overtake Brazil’s market lead over the next few years.

What's included

What's included

Table of contents

Table of contents

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About the report

This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

  • Market

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  • Consumer

    Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

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    Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

  • Data

    Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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