Asia-Pacific Retail Handbook - June 2009
The Asia-Pacific Retail Handbook celebrates its fifth anniversary this year and is designed to complement the European Retail Handbook, which is currently in its 12th edition. This year’s Asia-Pacific Retail Handbook offers more in-depth coverage, looking at a wide range of social and economic indicators. It also provides the low-down on the retail environment alongside profiles of a greater number of leading players in these exciting, dynamic and diverse retail markets. Markets covered include:
* Hong Kong is included as a separate “country” as, despite the fact that it is now part of China, it remains a separate market, with distinct boundaries, laws, regulations and currency.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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