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Description

Description

Opportunity lies in boosting the consumption of snacks by more specifically targeting needs of less-frequent snackers.

Rushikesh Aravkar, Food & Drink Analyst, India

What's included

What's included

Table of contents

Table of contents

  1. executive summary

    • key trends

      • Global trends and how they are playing out in India
      • Key drivers
    • CONSUMER INSIGHTS

      • Snacking in India: A snapshot
      • [Graph] India: Repertoire of types of snacks eaten, by age, Dec 2019
      • [Graph] India: Types of foods eaten as snacks, Dec 2019
      • [Graph] India: Consumption of salty snacks, Dec 2019
      • [Graph] India: Consumption of snacks, by region, Dec 2019
      • Driving India's snacking habit
      • [Graph] India: Frequency of eating snacks, % of respondents, Dec 2019
      • [Graph] India: Snacking frequency by age and city tier, Dec 2019
      • [Graph] India: Regular snackers by parent status, Dec 2019
      • [Graph] India: Consumption of select snack foods, by parental status, Dec 2019
      • [Graph] India: Consumption of select types of snacks, by age, Dec 2019
      • [Graph] India: Consumption of select types of snacks, by age, Dec 2019
      • Opportunities in targeting day-parts
      • [Graph] India: Energising as a snack attribute, by time of the day, % of respondents, Dec 2019
      • [Graph] India: Select snack attributes by time of the day, Dec 2019
      • [Graph] India: Select snack attributes, by occasion, Dec 2019
      • Emerging habits: Out-of-home and solo snacking
      • [Graph] India: Consumption of salty snacks out of home by age, Dec 2019
      • [Graph] India: Consumption of salty snacks with family and friends vs alone, by age, Dec 2019
    • market applications

      • Target specific day-parts
      • [Graph] India: Snack launches with a functional – energy claim, Feb 2017-Jan 2020
      • Better-for-you snacks for kids and seniors
      • [Graph] India: Snack* launches by select claim category, Dec 2015-Jan 2020
      • Cater to on-the-go lifestyles
      • [Graph] India: Snack product launches with on-the-go claims, Feb 2016-Jan 2020
      • [Graph] India: Top functional claims in snack/cereal/protein bars Feb 2015-Jan 2020
      • Global innovations
    • appendix

      This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

      • Key Trends

        Mintel Indian Consumer provides a range of market information, explaining the key drivers behind the market and how global trends impact the Indian landscape.

      • Consumer

        Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues in the Indian market.

      • Brand/Company

        Mintel Indian Consumer provides key innovation insights from brands and manufacturers, and explores opportunities to learn both from the Indian market and abroad, as well as insight into what will resonate with consumers.

      Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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