Beyond Amazon: Disruptors & Innovators - US - September 2019
"Over the course of 25 years, Amazon has grown from a tiny upstart online bookstore to the world’s largest ecommerce company – and transformed retail and how consumers shop in the process. Worth nearly a trillion dollars, Amazon has hundreds of millions of customers globally, with an estimated 100 million loyal Prime customers in the US alone. These economies of scale provide Amazon with huge pricing advantages, along with the ability to create a state of the art fulfillment chain in the US that is tough to beat.
However, being on top also puts Amazon at risk of being disrupted by the Amazons of tomorrow – by companies that are more nimble, more innovative and more focused than an industry behemoth can ever be. The need to continue to grow also requires Amazon to push into new regions and sectors where it may have fewer advantages. While it increasingly may seem that virtually every company competes with Amazon, it is by no means a foregone conclusion that Amazon, as successful as it has been, will always win."
- Vince DiGirolamo, Director of Retail Research
This Report looks at the following areas:
- Prime advantages
- Amazon may be big – but it’s not invincible
- Room to succeed with focused e-commerce initiatives
- Streaming one area where Amazon isn’t in the lead
- Amazon likely to make the most of its smart speaker advantage
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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