Body, Hand and Footcare - UK - June 2014
US $2,610.66 (Excl.Tax)Excl. Tax Buy Now
“Despite older people being the most likely to agree that moisturising the body is important, actual usage of body care products is low amongst the over-55s. The low usage of anti-ageing products amongst this group suggests that ageing skin has other needs which are currently under-represented in new product development. When it comes to feet, specific concerns drive usage of foot care products, however regular usage of foot care products is typically limited, indicating a low general awareness of the importance of taking care of feet on a regular basis.”
– Roshida Khanom, Senior Personal Care Analyst
This report looks into the following issues:
Increasing the low engagement of older consumers in the body care category
Raising the importance of regular foot care to drive usage
Men showing interest and usage but could do with some help
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.