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Brazil

Brazil Market Research

Mintel’s market research reports let you think global but act local with Brazil-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on all Brazil’s major business sectors and unrivalled insights into how Brazilian consumers think, choose, browse and buy – today and tomorrow.

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  • tick3Previous editions

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No. of reports 1 of 53
  1. Skincare - What's Happening in Ingredients and Format Trends - Brazil - October 2019

    • Consumer Report
    • October 2019
    • Brazil

    “Facial and body skincare products have some challenges to overcome in order to attract more and more Brazilian consumers to the category. Few brands develop facial products for sensitive skin, for example, and many products do not seem to be suitable for the main skin types ...

    £3,122.80 (Excl.Tax)
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  2. Color Cosmetics - Consumers' Needs that May Drive Innovation - Brazil - September 2019

    • Consumer Report
    • September 2019
    • Brazil

    “Brazil’s makeup market has a few challenges to face. There is still a small number of brands focusing on social inclusion and individuality or developing products aimed at older generations. In addition, products such as eyeliners, blushes, and illuminators are more likely to ...

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  3. Cuidados com a Pele - Quais as Tendências e Oportunidades de Inovação Através de Ingredientes e Formatos - Brasil - Setembro 2019

    • Consumer Report
    • September 2019
    • Brazil

    “Produtos de cuidados com a pele do rosto e do corpo têm alguns desafios para atrair cada vez mais brasileiros para a categoria. Poucas marcas desenvolvem produtos faciais voltados para a pele sensível, e muitos produtos parecem não ser adaptados aos principais tipos de pele ...

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  4. OTC Medications in Brazil (2019) – Market Sizes

    • Market Data
    • September 2019
    • Brazil
    OTC Medications in Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2019. This market covers analgesics, cough/cold/flu, gastro-intestinal, dermatological remedies and vitamins and minerals. It excludes all other OTC ...
    £395.00 (Excl.Tax)
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  5. Haircare - Shampoo, Conditioner, Treatment and Coloring - Brazil - April 2019

    • Consumer Report
    • April 2019
    • Brazil

    “The haircare products market has been trying to bring innovations to Brazil. Several marketing campaigns and actions demonstrate the importance of the category in the country. However, consumers still seem to be afraid regarding the use of certain products – such as hair ...

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  6. Sabonetes e Produtos para o Banho - O que os consumidores buscam e como isso pode influenciar a indústria - Brasil - Janeiro 2019

    • Consumer Report
    • January 2019
    • Brazil

    “A categoria de sabonetes e produtos para o banho tem alguns desafios no Brasil. A indústria precisa estar atenta aos riscos que certos materiais causam ao meio ambiente e aos seres humanos, como as microesferas de plásticos presentes em esfoliantes, por exemplo. Além disso, é ...

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  7. OTC Medications in Brazil (2018) – Market Sizes

    • Market Data
    • December 2018
    • Brazil
    OTC Medications in Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2018. This market covers analgesics, cough/cold/flu, gastro-intestinal, dermatological remedies and vitamins and minerals. It excludes all other OTC ...
    £395.00 (Excl.Tax)
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  8. Beauty Retailing - Brazil - November 2018

    • Consumer Report
    • November 2018
    • Brazil

    "Brazil's beauty retailers still perform simple actions to attract consumers to their stores, compared to what has been done in countries such as the US. The competition is getting increasingly fiercer, as pharmacies merge to become stronger and big players in the sector buy ...

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  9. Fragrances - Brazil - November 2018

    • Consumer Report
    • November 2018
    • Brazil

    "The fragrance market in Brazil has had one of the best performances in recent years when it comes to retail sales. The national brands expanded their sales channels and brought new fragrances to the market, which, combined with the Brazilian habit of using perfume, helped ...

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  10. Varejo de Produtos de Beleza - Brasil - Novembro 2018

    • Consumer Report
    • November 2018
    • Brazil

    “O varejo de beleza no Brasil ainda realiza ações simples para atrair os consumidores às suas lojas, se comparados com o varejo de países como Estados Unidos. A concorrência está cada vez mais acirrada e vemos farmácias realizarem fusões para se tornarem cada vez mais fortes e ...

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No. of reports 1 of 53