British Lifestyles - The Emotional Impact of Economic Uncertainty - August 2011
The underlying focus of the report highlights the rising cost of living, and more specifically getting less for money as is highlighted in key sectors such as transportation and household utilities, for example. The rising cost of food also sees people getting less for their money on the grocery shop. Our exclusive consumer research looks at how happy people are with their lives and the role that their financial situation has in their sense of wellbeing. It also examines how their overall outlook and financial circumstances influence sensitivity to the rising cost of living and how they respond to this in terms of their budgeting and self-treating behaviour. An understanding of what people treat themselves to when they need a pick-me-up also offers some insight into how cautious people are with their spending even when making impulse purchases.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
Why buy from us?
Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.
Buy now and you'll have instant access to the information you need to make the right decisions.
Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.
A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.