Butter and Margarine - Canada - January 2016
"Butter’s advantage lies in two areas, its versatility, meaning its ability to be used both in recipes and as a spread, and in its perception of being a more natural option to margarine."
- Joel Gregoire, Senior Food & Drink Analyst
This report covers the following issues:
- Commodity perception supports price sensitivity
- Consumers averse to processed foods
- Pressure to reform current supply management model
For the purposes of this report, Mintel has used the following definitions for consumer feedback:
- Regular stick butter – salted
- Regular stick butter – unsalted
- Spreadable butter
- Flavoured butters or spreads (eg garlic, honey)
- Whipped butter
- Spray butter
- Yogurt/butter blend.
- Soft margarine spreads
- Cholesterol-reduced margarine spreads
- Stick margarine.
What you get
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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