Camping and Camping Equipment - US - April 2012
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
In 2011 the market for camping equipment was nearly $1.75 billion, yet retail sales have been flat as consumers continue to spend cautiously on non-necessities, such as new or upgraded camping gear. Following an anticipated surge in 2012—driven largely by pent-up demand from the recession—Mintel expects sales to grow at a slow pace due to shifting demographics and waning interest. The total number of campers at national parks (which serves as an industry barometer) has declined in the last five years, and this has likely had an effect on retail sales. Factors that have impacted and will continue to impact the industry include: the aging Baby Boomer population, a reduction in the number of households with children, the growth of the Hispanic population, and the economy. This report closely examines these themes as well as a variety of other factors driving the camping equipment market.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.