Canada Plant-based Food & Drink Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Plant-based Food & Drink market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Key points included
- Taste, cost and the perception of being overly-processed are hurdles for plant-based alternatives
- Vegans and vegetarians represent a relatively small slice of the broader consumer base
- Ethical considerations are a concern for sub-set of consumers
Covered in this report
Plant-based proteins are proteins utilized in foods and have been derived from a plant or vegetable source, such as beans/legumes (eg soy, chickpeas, lentils, peas), nuts (eg almonds, cashews), seeds (eg chia, hemp, sesame) and grains (eg wheat, quinoa), as well as others.
Expert analysis from a specialist in the field
Written by Joel Gregoire, a leading analyst in the Food & Drink sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
One of the biggest shifts in eating behaviours in Canada and in other markets has been the movement towards eating and drinking plant-based food and beverage alternatives. Does this represent a passing fad or a sustained, longer-term shift? Feedback gathered from Canadians for this Report suggests the latter. The base of Canadians who indicate that they are trying to add more plant-based substitutes to their diet is relatively broad (28%). That said, barriers to eating plant-based foods exist, and the ability of companies that operate in this space to overcome them will be essential to growing overall penetration and consequently, growing sales. This Report identifies what the main barriers are and uses consumer feedback to suggest potential opportunities in the space
Associate Director - Food & Drink
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This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
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