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Car Aftermarket - UK - November 2018

“The parts aftermarket is strongly affected by external factors with the recent depreciation in Sterling stimulating inflationary pressures across the sector. However, in the case of tyres, such a development has also narrowed price differentials resulting in a move away from value brands as well as reducing volume sales. Looking ahead, the UK’s departure from the EU in March 2019 is another external concern and one whose impact remains uncertain.”

– Neil Mason, Head of Retail Research

This report examines the following issues:

  • Are rising prices halting progress made by the budget parts?
  • Used and refurbished parts remain a threat to the sector
  • Online remains a niche channel

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Table of contents

  1. Overview

    • What you need to know
      • Products covered in this Report
      • Executive Summary

          • The market
            • Revenues boosted by rising prices
              • Figure 1: UK car aftermarket, by value, 2013-23
            • Tyres dominate although their share of revenues is in decline
              • Figure 2: Segmentation of the car aftermarket, percentage value, 2013-18
            • Budget brands suffer fall in share of tyre market
              • Figure 3: Tyre segmentation for replacement car tyres, by volume percentage, 2013-18
            • Brakes are the largest segment in the other replacement parts market
              • Figure 4: Segmentation of the other replacement parts market, by value, at current prices, 2018 (est)
            • UK car parc surpasses 31 million vehicles
              • Figure 5: Number of licensed cars (Great Britain), million units, 1995-2017
            • Independent garages are the leading channel for replacement parts
              • Figure 6: Aftermarket outlets for sales of replacement parts*, 2018
            • Companies and brands
              • Replacement market supports a large number of suppliers
                • Advertising expenditure shows evidence of recovery
                  • Figure 7: Recorded above-the-line, online display and direct mail total advertising expenditure on car aftermarket products, by category, 2014-17
                • The consumer
                  • Cars are the most popular vehicle
                    • Figure 8: Vehicle ownership, September 2018
                  • Over a fifth of cars are over 10 years old
                    • Figure 9: Age of car owned, September 2018
                  • Nearly three quarters of car owners are responsible for maintenance and servicing
                    • Figure 10: Responsibility for maintenance and servicing, September 2018
                  • Regular maintenance and servicing is key for parts replacement
                    • Figure 11: Reasons for replacement, September 2018
                  • Mixed views towards the use of retail for purchasing parts
                    • Figure 12: Interest in retail channels for purchasing, September 2018
                  • Automotive retail stores are the most likely channel
                    • Figure 13: Use of particular retail channels for purchasing, September 2018
                  • Internet has more specific appeal
                    • Figure 14: Interest in online channels for purchasing, September 2018
                  • Automotive website dominates when it comes to online purchasing
                    • Figure 15: Use of particular online channels for purchasing, September 2018
                  • Used or refurbished parts are of interest to only a minority of buyers
                    • Figure 16: Interest in purchasing used or refurbished parts, September 2018
                  • Specialist outlets are the key channel for used or refurbished parts
                    • Figure 17: Use of particular retailers/outlets for purchasing used or replacement parts, September 2018
                  • What we think
                  • Issues and Insights

                    • Are rising prices halting progress made by the budget parts?
                      • The facts
                        • The implications
                          • Used and refurbished parts remain a threat to the sector
                            • The facts
                              • The implications
                                • Online remains a niche channel
                                  • The facts
                                    • The implications
                                    • The Market – What You Need to Know

                                      • Rising prices are the main driver for revenues
                                        • Tyres dominate the market
                                          • Budget brands lead market but share has fallen back
                                            • Brakes are the largest segment in the other replacement parts market
                                              • Independent garages are the leading channel for replacement parts
                                                • Performance of the automotive market is key
                                                • Market Size and Forecast

                                                  • Revenues boosted by rising prices
                                                    • Figure 18: UK car aftermarket, by value, 2013-23
                                                    • Figure 19: UK car aftermarket*, by value, at current and constant prices, 2013-23
                                                  • Sluggish tyre volumes reduce share of market value
                                                    • Figure 20: Segmentation of the car aftermarket, by value, at current prices, 2013-18
                                                  • Forecast methodology
                                                  • Market Segmentation

                                                    • Stable performance for tyre sector
                                                      • Figure 21: Tyre sales, by value (at current prices) and volume, 2013-18
                                                      • Figure 22: Average tyre price (fitted), 2013-18
                                                    • Value tyres out of favour as consumers switch to premium and budget lines
                                                      • Figure 23: Tyre sales, by price position (percentage volume), 2013-18
                                                    • Summer tyres dominate although interest continues to grow in all-season tyres
                                                      • Figure 24: Tyre sales, by type (volume), 2013-18
                                                    • Tyre market supports a sizeable part-worn sector
                                                      • Other replacement parts continue to be affected by inflationary pressure
                                                        • Figure 25: Segmentation of the other replacement parts market, by value, at current prices, 2013-18
                                                      • Remanufactured sector is growing its presence in other parts market
                                                      • Channels to Market

                                                        • Physical channels available for purchasing replacement parts are in decline
                                                          • Figure 26: Aftermarket outlets for sales of replacement parts*, 2014-18
                                                        • Independent garages dominate
                                                          • Forecourt outlets in decline
                                                            • Franchised dealers see consolidation
                                                              • Fast-fit network sees stability
                                                                • Car accessory shop numbers contract as market consolidates
                                                                  • Motor factor market also seeing consolidation
                                                                    • The internet is an emerging market
                                                                    • Market Drivers

                                                                      • Car sales move into reverse…
                                                                        • Figure 27: New and used car market volumes, 2013-18
                                                                      • …although UK car parc now surpasses 31 million vehicles
                                                                        • Figure 28: Number of licensed cars (Great Britain), million units, 1995-2017
                                                                      • Nearly a quarter of cars are 12 years or older
                                                                        • Figure 29: Age structure of the UK car parc in years, 2013-17
                                                                      • Maintenance is the main reason for replacement
                                                                        • Figure 30: Reasons for replacement, September 2018
                                                                      • Brexit worries…
                                                                        • …continue to impact on Sterling
                                                                          • Figure 31: Sterling average monthly value versus US Dollar and euro, January 2016-July 2018
                                                                        • Rising costs for servicing and repair evident since 2016
                                                                          • Figure 32: Consumer expenditure on car purchasing, servicing and repair and motoring expenses, seasonally adjusted at current prices, 2013-17
                                                                        • Petrol is the most popular fuel in use
                                                                          • Figure 33: Number of licensed cars (Great Britain), million units, 2013-18
                                                                        • Trips taken each year are down if walking is excluded
                                                                          • Figure 34: Trips, distance travelled and time taken, England, 2007-17
                                                                        • Second car ownership is increasing once again
                                                                          • Figure 35: Percentage of households with car availability, England, 2007-17
                                                                        • Tyres are the part most likely to be replaced on a 12-month basis
                                                                          • Figure 36: Fitting/purchasing of replacement parts in the last 12 months, September 2017
                                                                        • Interest in used and refurbished parts of some concern
                                                                          • Cars are becoming more reliable
                                                                            • Figure 37: Road vehicle testing scheme (MOT), selected reasons for failure, car tests, 2013/14-2016/17
                                                                        • Companies and Brands – What You Need to Know

                                                                          • Consolidation evident within the supplier market
                                                                            • Suppliers are taking different routes to strengthen their market position
                                                                              • Innovations increasingly focus on intelligence
                                                                                • Michelin dominates promotional investment
                                                                                • Market Share

                                                                                  • Consolidation a feature of the tyre market
                                                                                    • Premium marques record an improvement in share during 2016
                                                                                      • Figure 38: UK – Tyres: company market share, by volume, 2014-17
                                                                                    • ‘Other’ replacement parts
                                                                                    • Competitive Strategies

                                                                                      • Liberty House in 3D venture
                                                                                        • ThyssenKrupp splits into two companies
                                                                                          • Euro Car Parts’ forced restructure
                                                                                          • Launch Activity and Innovation

                                                                                            • Covestro debuts a multi-material 3D-printed shock absorber
                                                                                              • Figure 39: Covestro 3D-printed shock absorber, September 2018
                                                                                            • Schrader invests in Northern Ireland
                                                                                              • Goodyear offers intelligent tyre
                                                                                                • Ford offers UK model with pothole detection technology
                                                                                                  • Michelin looks at recyclable materials
                                                                                                  • Advertising and Marketing Activity

                                                                                                    • Expenditure remains sizeable despite falling back from 2015
                                                                                                      • Figure 40: Recorded above-the-line, online display and direct mail total advertising expenditure on car aftermarket products, 2014-18
                                                                                                    • Passenger tyres dominate expenditure
                                                                                                      • Figure 41: Recorded above-the-line, online display and direct mail total advertising expenditure on car aftermarket products, by category, 2014-18
                                                                                                    • Television dominates as the main channel for advertisers
                                                                                                      • Figure 42: Recorded above-the-line, online display and direct mail total advertising expenditure on car aftermarket products, by media type, 2014-17
                                                                                                    • Michelin leads the market
                                                                                                      • Figure 43: Recorded above-the-line, online display and direct mail total advertising expenditure on car aftermarket products, by advertiser, 2014-17
                                                                                                    • CrossClimate tyres dominate expenditure
                                                                                                      • Nielsen Ad Intel coverage
                                                                                                      • The Consumer – What You Need to Know

                                                                                                        • Cars dominate the market
                                                                                                          • Over a fifth of cars are 10 years or older
                                                                                                            • Most car owners have sole responsibility for maintenance and servicing
                                                                                                              • Regular maintenance and servicing is key for parts replacement
                                                                                                                • Retail channels are not used by all
                                                                                                                  • Use of the internet is limited
                                                                                                                    • Around half of adults have no interest in used or refurbished parts
                                                                                                                    • Vehicle Ownership

                                                                                                                      • Cars dominate the market
                                                                                                                        • Figure 44: Vehicle ownership, September 2018
                                                                                                                      • Standard cars are popular with older, middle-income consumers and those in rural areas
                                                                                                                        • Hybrid and electric cars appeal to the young and wealthy…
                                                                                                                          • …as do other types of vehicle
                                                                                                                          • Age of Car Owned

                                                                                                                            • Despite 22% of cars being over 10 years old younger cars are more prevalent overall
                                                                                                                              • Figure 45: Age of car owned, September 2018
                                                                                                                            • Age is an important factor when it comes to age of car owned
                                                                                                                              • Men and women also record differences
                                                                                                                                • Income and socio-economic status impact strongly on age of car owned
                                                                                                                                  • Newer cars account for a growing share of vehicles
                                                                                                                                    • Figure 46: Age of car driven, 2014-18
                                                                                                                                • Responsibility for Maintenance and Servicing

                                                                                                                                  • Most car owners are solely responsible for their car
                                                                                                                                    • Figure 47: Responsibility for maintenance and servicing, September 2018
                                                                                                                                  • Men and women have different roles when it comes to maintenance
                                                                                                                                    • Young adults show a strong involvement with maintenance and servicing
                                                                                                                                    • Reasons for Replacement

                                                                                                                                      • Regular maintenance is the most important reason for parts replacement
                                                                                                                                        • Figure 48: Reasons for replacement, September 2018
                                                                                                                                      • Older men are more likely to be replacing parts
                                                                                                                                        • Safety campaigns and advertising work with men under 35
                                                                                                                                          • Less affluent least affected by recalls, recommendations and advertising
                                                                                                                                            • A problem with a part is an important reason for replacement for older car owners
                                                                                                                                              • Joint responsibility raises chance of problems or failures being tackled
                                                                                                                                                • Reasons for replacing parts – CHAID analysis
                                                                                                                                                  • Older and more affluent adults are key for replacing parts through regular maintenance and servicing
                                                                                                                                                    • Figure 49: Car aftermarket – CHAID – Tree output, September 2018
                                                                                                                                                    • Figure 50: Car aftermarket – CHAID – Table output, September 2018
                                                                                                                                                • Interest in Retail Channels for Purchasing

                                                                                                                                                  • Retail channels are not as important as one might think
                                                                                                                                                    • Figure 51: Interest in retail channels for purchasing, September 2018
                                                                                                                                                  • Young adults are more likely to purchase in-store
                                                                                                                                                    • Retail appeals strongest in cities…
                                                                                                                                                      • …as well as to those more affluent
                                                                                                                                                        • Young parents are another important market
                                                                                                                                                          • In-store purchasing less popular for those with older cars
                                                                                                                                                            • Single decision-makers are more likely to use retail channels
                                                                                                                                                              • Automotive specialists are preferred for retail purchases
                                                                                                                                                                • Figure 52: Use of particular retail channels for purchasing, September 2018
                                                                                                                                                              • Automotive outlets popular with older adults and men…
                                                                                                                                                                • …while city dwellers favour automotive retail stores
                                                                                                                                                                  • Young men are especially interested in non-automotive outlets
                                                                                                                                                                    • Specialist automotive stores popular with owners of older cars
                                                                                                                                                                      • Joint decision-makers likely to favour general stores
                                                                                                                                                                      • Interest in the Internet for Purchasing

                                                                                                                                                                        • Internet has much less appeal
                                                                                                                                                                          • Figure 53: Interest in online channels for purchasing, September 2018
                                                                                                                                                                        • Internet is especially popular with young adults
                                                                                                                                                                          • Affluent adults most interested in the internet
                                                                                                                                                                            • Internet is less popular with owners of older cars…
                                                                                                                                                                              • …as well as those who are jointly responsible for maintenance and servicing
                                                                                                                                                                                • Automotive website dominates when it comes to online purchasing
                                                                                                                                                                                  • Figure 54: Use of particular online channels for purchasing, September 2018
                                                                                                                                                                                • Men and women prefer different online channels
                                                                                                                                                                                  • Manufacturer and auction websites are popular with older adults
                                                                                                                                                                                    • Automotive retail websites hold broad appeal
                                                                                                                                                                                    • Interest in Purchasing Used or Refurbished Parts

                                                                                                                                                                                      • Around half of adults have no interest in used or refurbished parts
                                                                                                                                                                                        • Figure 55: Interest in purchasing used or refurbished parts, September 2018
                                                                                                                                                                                      • Young adults are more likely to consider such parts
                                                                                                                                                                                        • Used and refurbished parts are especially popular with wealthier adults
                                                                                                                                                                                          • Women are more likely to be uncertain about the use of such parts
                                                                                                                                                                                            • Polarised views from those with cars of different ages
                                                                                                                                                                                              • Specialist outlets lead as the main sources for such parts
                                                                                                                                                                                                • Figure 56: Use of particular retailers/outlets for purchasing used or replacement parts, September 2018
                                                                                                                                                                                              • Older adults prefer different channels to younger adults
                                                                                                                                                                                                • More men than women are focused towards online
                                                                                                                                                                                                  • Newer channels are popular with owners of younger cars
                                                                                                                                                                                                  • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                                                                                                                                                    • Data sources
                                                                                                                                                                                                      • Exclusions
                                                                                                                                                                                                        • Abbreviations
                                                                                                                                                                                                          • Consumer research methodology
                                                                                                                                                                                                          • Appendix – Market Size and Forecast

                                                                                                                                                                                                            • Market sizing and segment performance
                                                                                                                                                                                                              • Forecast methodology
                                                                                                                                                                                                                • Forecast data
                                                                                                                                                                                                                  • Figure 57: Forecast of UK car aftermarket (value) – Best- and worst-case scenarios, 2018-23

                                                                                                                                                                                                              Car Aftermarket - UK - November 2018

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