Car Rental in North America - March 2014
US $358.90 (Excl.Tax)Excl. Tax Buy Now
North America’s car-rental industry is holding its own, even though during the 2007-09 recession, the car hire companies, led by three major players, had to reduce fleet inventories to adjust to slack demand.
There are a number of reasons for these increases. The fortunes of the car-rental market are closely tied to those of the automotive industry and also the tourism industry. Both are major economic drivers and they have been growing.
The automotive industry has recovered from the financial downturn. Government loans helped to get it back on its feet and consumers, responding to pent-up demand, are once more buying (and renting) cars, flocking to auto shows to see what car makers have to offer.
As consumer confidence is returning, the tourism industry is also flickering back to life. In America, international tourism is dominated by Canadian arrivals (and vice versa).
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.