Carbonated Soft Drinks - China - May 2014
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"Consumers’ personal interests, various food scares as well as rising health issues such as obesity, are fuelling demand for innovations in ingredients, flavours and packaging. Mintel research shows that ingredients that can provide added health benefits could broaden the appeal of CSDs."
- Eileen Ngieng, Senior Research Analyst
This report looks at the following areas:
This report follows the same definition as in Mintel’s Carbonated Soft Drinks – China, March 2012 report.
This market covers packaged cola, lemon/lemon & lime, orange and other flavoured carbonated soft drinks. Other flavoured carbonated soft drinks include carbonated mixers such as sodas, tonic, salted soda and carbonated soft drinks with flavours such as apple and sarsi, but exclude carbonated fruit juices, sparkling water, iced tea, energy and sports drinks.
Market size is based on sales through all retail channels (off-trade) and non-retail sales (hotel, food and restaurant or HoReCa, also known as the on-trade).
For market segmentation, the following definitions are used:
For usage frequencies, the following definitions are used:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.