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CSDs don't have to trade off on their reputation as an indulgence, but instead embrace it and encourage more treat-based consumption occasions.

Rushikesh Aravkar, Food & Drink Analyst, India

What's included

What's included

Table of contents

Table of contents

  1. Executive summary

    • [Graph] India: Agreement with the statement 'Carbonated soft drinks are widely available', May 2018
  2. key trends

    • Key drivers
    • [Graph] Global: Fastest/slowest growing markets, by total market compound annual growth, carbonated soft drinks, last five years*
    • [Graph] India: Retail market year-on-year growth by volume, carbonated soft drinks, 2014-22
    • [Graph] India: Use of real fruit juice as a puchase influencer, by age group, May 2018
    • Global trends and how they're playing out in India
  3. consumer insights

    • Carbonated soft drink usage
    • [Graph] India: CSD types consumed, by socioeconomic class (SEC), May 2018
    • [Graph] India: Select attitudes towards CSDs, regular drinkers vs diet drinkers, May 2018
    • [Graph] India: Consumption of different CSD flavours, by age and gender, May 2018
    • [Graph] India: Consumption of different CSD flavours, by gender, May 2018
    • Expanding consumption occasions
    • [Graph] India: Select attitudes towards CSDs from indulgence consumers, May 2018
    • [Graph] India: Occasions for CSD consumption, May 2018
    • [Graph] India: CSD purchase location, May 2018
    • [Graph] India: Where extra money is spent after buying necessities, April 2018
    • [Graph] India: CSD type, by purchase location, May 2018
    • Purchase motivators
    • [Graph] India: Features that would encourage greater purchase of CSDs, May 2018
    • [Graph] India: Interest in flavour options by household size, May 2018
  4. market applications

    • Opportunities
    • [Graph] India: Growth in select flavours in CSDs, July 2016-June 2017 to July 2017-June 2018
    • [Graph] India: CSD consumption by family member, May 2018
    • [Graph] India: Select purchase motivators of consumers wanting healthier options for kids, May 2018
    • Who's innovating
    • Global innovators
    • [Graph] Select European countries: Attitudes toward fruit-flavoured carbonated soft drinks, 2016
  5. Appendix


      About the report

      This report will tell you which major trends are impacting your market and how it changes according to the different regions and demographics across India. These trends are validated from our proprietary consumer data and market research. Our industry experts provide analysis and recommendations to help you identify opportunities and make better decisions faster. Access this report now and you’ll quickly understand:

      • The Consumer

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        Where The White Space Is. How To Make It Yours.

      Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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