Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Carbonated Soft Drinks market, its consumers and the major players who make up that market.
Point of sale market data
In conjunction with IRi, extensive point of sale data shows you what consumers are spending their money on
How big is the market today and what is our 5 year forecast? Includes both best & worst case scenarios
What are the different segments within the market and how are those individual segments performing?
What are consumers looking for, what drives their buying habits and what are their main purchase influencers?
From iGen & Millennials to Baby Boomers & beyond. Who is spending money and what are they spending it on?
We gather our data from real-world consumers, selected to accurately reflect precise global demographics
What are the key players doing, what has been successful for them and what was their marketing spend?
Using data from our Global New Product Database, what products were launched and how well were they perceived?
What happens next, which areas are likely to experience growth and what opportunities exist within the market?
Mintel has the answers you’re looking for
What are the key challenges facing the industry and how fast are its rates of growth? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
For the purpose of this Report, Mintel defines the carbonated soft drinks (CSD) market as covering all carbonated soft drinks sold through the retail and non-retail channels. Data includes sales through the following outlets:
- Retail: This includes retail outlets where CSDs are purchased for the purpose of consumption off-premise, comprising supermarkets, convenience stores and petrol forecourts among others.
- On-premise: This includes anywhere where CSDs are bought to consume on-site, eg leisure centres, hotels, restaurants, fast food venues, cafes, education establishments, the workplace and in the on-trade (ie pubs, bars, clubs).
- Mixer Drinks
- Traditional Soft Drinks
- Adult Soft Drinks
All mainstream carbonated soft drinks are included in the market size. Diet carbonates are included. Mixers (including tonic water, ginger ale, soda water and bitter lemon) are included. Soda water differs from fizzy water because of the addition of sodium and its status as a mixer rather than a drink to be consumed on its own.
Adult soft drinks in the off-trade are provided as a separate segment and are not included in the market size under carbonated soft drinks. Both carbonated and still premium or adult soft drinks are included in the segment size.
Expert analysis from a specialist in the field
Written by Amy Price, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
“Driven by a growing focus on healthiness, consumers are increasingly looking to limit their sugar intake, the Soft Drinks Industry Levy is exacerbating this issue. This focus has led to many people switching to diet or no-sugar variants of CSDs, pushed by heavyweight players such as Coca-Cola and PepsiCo through their Coca-Cola Zero Sugar and Pepsi Max brands and supported by substantial advertising budgets.”
– Amy Price, Senior Food and Drink Analyst
This report looks at the following areas:
- Attention on sugar prompts switching
- A focus on environmental efforts would give brands a competitive edge
- NPD on flavour offers a way to appeal to a wider audience