Casual Dining Restaurants - US - August 2013
“The budget-conscious consumer is still searching for deals, and casual dining operators are battling the perception that fast casual and fast food restaurants can do a better job of delivering on this. To become more competitive, casual dining operators realize they must highlight their own brand of full-meal deals, as well as their extensive menu.”
– Julia Gallo-Torres, Category Manager, U.S. Foodservice Reports
Some questions answered in this report include:
- What impact has a slow recovering economy had on consumers spending habits whilst eating out?
- How do consumers perceive casual dining in association with health or fast service?
- How can you appeal to both Millennials and families?
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