Cereal, Energy and Snack Bars - UK - February 2012
“Cereal bars are one of many markets which are perhaps failing to fully leverage this value-added angle. Satiety, energy and all-natural ingredients provide three of the potentially most lucrative attributes which resonate with cereal bar users.”
– Chris Wisson, Senior Food Analyst
Some questions answered in the report include:
- What are the key barriers to uptake of cereal bars?
- Should cereal bars adopt a ‘back to basics’ approach?
- How can the market halt the outflow of users?
- How can new formats of cereal bars drive growth?
- What levers can cereal bars use to add value?
What you get
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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