Charitable Giving - UK - June 2019
What you need to know
The rapid rise of digital payments in the UK has been accompanied by a relatively sharp decline in cash-based transactions. For the third sector, where cash has traditionally been a key source of income, this is a major threat. Many charities have already made progress in terms of adopting digital payment options, including experimenting with contactless donations for street collections, but there needs to be much more progress if the sector is to maintain and even grow donation levels in the future.
“As digital payment options have become more popular and widely available in recent years, there has been a subsequent decline in cash transactions. Cash has long been the most popular way of donating to charities, but the declining popularity of physical money means that charities must ensure they adopt and promote digital payment options in order to meet the changing consumer demand.”
– Jack Duckett, Associate Director – Consumer Lifestyles
This report examines the following issues:
- The tipping balance between cash and digital donations
- Boosting the UK charity shop market
What you get
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