Cheese Market - Global Annual Review - 2016
US $2,024.52 (Excl.Tax)Excl. Tax Buy Now
Cheese remains an engaging food category. Consumers in both mature and developing markets show great interest in trying new cheese and are eager learn more about it.
As health-conscious consumers are increasingly seeking healthy snack options in convenient formats, cheese has a role to play as an alternative to other less healthy snacks. Yet, consumers still need to be encouraged to reappraise cheese’s health credentials, particularly by educating on protein content. By innovating in snack mixes, cheese brands can leverage the “health halo effect” of food with strong and established health credentials, such as nuts and dried fruits.
In recent years, the food and drink industry has witnessed a much more experimental modern consumer, keen to experience – i.e. taste and / or cook - with new cuisines and ingredients. This consumer behaviour applies to cheese. More than half of the cheese consumers across major European countries (France, Germany, Italy, Spain and Poland) claim to like trying different types of cheese, and over a third would be interested in trying cheese with unusual flavours (e.g. with added herbs, spices, honey etc.).
To learn more about this report, please contact us.
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.