Cheese - UK - October 2017
“A focus on meals and cooking will be important for future sales of cheese as its most popular carrier product, bread, is in decline. Promoting cheese as an indulgent snack offers another route for keeping cheese on the menu. Highlighting provenance, artisan cheese-making skills and different taste experiences offer possibilities for encouraging trading up. More samplings, ideas and advice at a retail level can also support the buying of a wider range of cheeses.”
– Richard Caines, Senior Food & Drink Analyst
This Report looks at the following areas:
- Mealtimes offer scope for promoting many uses for cheese
- Focus on indulgence can add value in price-focused market
- Positives of cheese as a snack important for targeting younger people
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