China Bodycare Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Bodycare market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Key points included
- Hand care needs additional benefits
- Follow facial skincare trends to boost the market
- Will the total wellbeing trend tackle the fall of footcare?
Covered in this report
The bodycare market covers hand, foot and general bodycare products. General bodycare comprises exfoliates/scrubs; moisturisers/hydrators; and slimming/anti-cellulite/firming products. Hand and nail comprises hand moisturisers and antiaging products; and nail nourishers and cuticle creams. Footcare comprises creams/balms/wipes.
Market value is based on sales through all retail channels including direct to consumer. It includes mass-market and prestige lines but excludes the professional sector, including beauty salons.
The market excludes depilatories and bleaches, talcum powder, nail polish/varnish/colour cosmetics, foot deodorants/talc/insoles, medicated, products specifically for babies, suncare (even if they have moisturisers), and massage/calming oils.
Expert analysis from a specialist in the field
Written by Alice Li, a leading analyst in the Beauty & Personal Care sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Bodycare is less likely to be considered as essential when compared to other beauty and personal care categories, therefore this market relies on product innovations to draw consumer attention and drive trial and usage. Incorporating added benefits, ingredients or formats that are typically seen in facial skincare into bodycare can help brands boost engagement and sales
Senior BPC Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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