China Colour Cosmetics Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Colour Cosmetics market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
This report includes colour cosmetics products for eyes, face, lips, and nails for women. The products include cushion BB/CC cream, foundation, highlighter, concealer, blusher, mascara, eye liner, eye shadow, eyebrow definer, lipstick, lip gloss and nail polish.
What you need to know
The China colour cosmetics market is estimated to draw near to RMB40 billion by the end of 2019, with a projected CAGR 11.1% over the next five years. Both imported premium and domestic mass brands are thriving and have enhanced their reach both online and offline, increasing market competition. Educated by KOLs and product reviews, consumers are becoming savvier, and questioning the value of products that fall within their budgets.
Expert analysis from a specialist in the field
Written by Anne Yin, a leading analyst in the Beauty and Personal Care sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
When targeting a face base make-up product at women aged 30 or above, the feature ‘have benefits on skin appearance’ is listed as the most important feature to have. In 2018, claims such as ‘anti-aging’ and ‘reduce fine lines’ appeared in more new launches in China but still significantly less often than in South Korea or the UK, even though 30-39s have seen significant growth in adopting make-up wearing habits in the last two years.
Beauty and Personal Care Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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