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CHINA

China Market Research

Mintel’s market research reports let you think global but act local with China-specific titles across all key categories and industries. Our world-leading research and analysis gives you detailed data on all China’s major business sectors and unrivalled insights into how Chinese consumers think, choose, browse and buy – today and tomorrow.

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4 Item(s)
  1. Payment Preferences - China - August 2017

    • Consumer Report
    • August 2017
    • China

    “The usage rate of mobile payments was only 1 percentage point higher than that of credit cards in 2015. After just one year, transaction values via mobile payments has already doubled that via credit cards. Even cash has become the second most used payment method. High earners ...

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  2. Insurance - China - July 2017

    • Consumer Report
    • July 2017
    • China

    “China contributes over half of the world’s insurance market growth, which is mainly driven by the strong wealth management demand of domestic investors. But that’s just part of the story. Insurance buyers, especially young people, have started to recognise insurance’s true ...

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  3. Consumer Spending Priorities - China - March 2017

    • Consumer Report
    • March 2017
    • China

    “The relaxation of the one-child policy and the returning migrating population due to the climbing living cost in tier one cities have made a noticeable impact on the spending priorities of Chinese families. Marketing messages could target specifically those confident yet ...

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  4. Retail Banks - China - January 2017

    • Consumer Report
    • January 2017
    • China
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4 Item(s)