China On-premise Coffee Market Report
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Providing the most comprehensive and up-to-date information and analysis of the On-premise Coffee market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
This report looks at consumers’ consumption behaviours of and attitudes towards on-premise coffee drinks and coffee houses which are outlets where coffee drinks account for a sizeable part of sales. Market value is based on expenditure in coffee houses including sales of both coffee drinks and, if any, food. Market volume is based on numbers of outlets.
In this report, on-premise coffee includes:
- Bakery houses
- Convenience stores
- Fast food restaurants
- Full service restaurants
- Fast casual dining restaurants
- Traditional chained coffee houses
- Freshly made coffee from new retail coffee houses
Excluded:Tea shops which sell coffee.
Key points included
- Compete in associating with work-related occasions
- Opportunity to develop healthy snacks with coffee
- Attract the 20-24s from other categories
Expert analysis from a specialist in the field
Written by Belle Wang, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Upgrading in-store ambience and enriching coffee pairing selections are two aspects to improve on-premise coffee consumers’ overall consumption experience and encourage sustained consumption. Specific actions include but are not limited to building the best environment for business occasions, services and products that could educate over coffee culture, and healthy or indulgent snack-coffee sets.
Food & Drink Analyst
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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