China Trends in Health & Wellness Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Trends in Health & Wellness market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
This report looks into changes of consumers’ perceived health status between 2015 and 2017, different ways adopted to do health diagnostics, information channels used for sexual health, favourite sports and fitness activities, motivations to do exercise and attention paid to various information on food labels. Some of these topics are niche and may have been overlooked in the past, and one of the key purposes of this report is to fill the void and help brands to understand people’s view on health beyond healthy eating.
Key points included
- Being healthy can also be fun
- It is time for auto-reading my body
- Still need to keep it on the hush-hush
- From solving physical problems to providing emotional care
Expert analysis from a specialist in the field
Written by Alina Ma, a leading analyst in the Health & Wellness sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Consumers feel healthier than two years ago, while a good number of them are more interested in holistic and non-medical health management approaches. As the importance of emotional healthcare is increasingly acknowledged, more people tend to eat healthy food and do sports not just for health but to induce happy feelings. They also actively participate in trendy, exciting recreational activities as well as indulging, relaxing ones so that every day they live is different and meaningful.
Senior Health & Wellness
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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