Chocolate Confectionery: Incl Impact of COVID-19 - US - May 2020
US $4,395.01 (Excl.Tax)Excl. Tax Buy Now
“Chocolate confectionery is a mature category that’s seeing some of its strong grip on the hearts of consumers loosen. As other snack categories make a play for indulgence, and offer BFY positioning, consumers are playing the field. While the COVID-19 pandemic will be a good reminder that little hits the spot in the way chocolate does, the category will need to brace for a return to normalcy, redoubling efforts to provide enjoyment, and provide options for responsible snacking.”
– Beth Bloom, Associate Director, US Food and Drink reports
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