Collective Investments - UK - July 2012
“The single biggest reason why Britons say they do not own an equity-based investment is not a lack of interest but rather a fear of putting their money at risk. A potential way to get around this key barrier is to communicate the difference between taking a gamble and a well-thought out calculated risk.”
– George Zaborowski, Senior Financial Services Analyst
Some questions answered in this report include:
- What is the key organic growth area for investment fund providers?
- How can providers improve consumer interest in investing?
- How can providers help people get over their fear of risk?
- What do retail investors look for in a collective investment fund?
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