Colour Cosmetics - UK - May 2019
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- color cosmetics
- May 2019
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For the purposes of this report, Mintel has used the following definitions:
Within this report, we also discuss base colour and point colour makeup. Base makeup refers to products for the face that create an even cover for the skin; primarily foundation, concealer, BB/ CC creams and face powder. By contrast, point colour refers to makeup products that are designed to draw attention to specific areas, such as eye, lip and nail makeup.
Nail care products (eg cuticle cream, buffers and French manicure) are excluded. Body glitter products and instant tanning products are also outside the scope of this report.
“Value growth of colour cosmetics slowed down in 2018 as women showed evidence of reducing spend by purchasing products less frequently. Whilst the category remains an experimental one, lower-priced mass-market and budget brands are being used to experiment particularly in colour makeup, keeping the overall value down. With high interest in brands that have a cruelty-free as well as natural positioning, brands can encourage purchase by offering a more holistic proposition that benefits both the consumer and the planet.”
– Roshida Khanom, Associate Director BPC
This Report looks at the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.