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Description

Description

“Although people are still more confident than they were in 2013, Mintel’s data suggests that they’re not entirely convinced by the economic revival. Across all three key measures (current situation, impact of the slowdown and how they expect their finances to fare over the next year), sentiment was slightly more negative in June 2014 than we’d seen earlier in the year. Although the gap has narrowed dramatically, wages are still failing to keep pace with the cost of living. In particular, our research shows that those in the middle age groups are still finding it hard to make ends meet. Until the income squeeze eases significantly, people will remain wary.”
- Toby Clark, Director of Research, EMEA
This report looks at the following issues:

  • A pause for breath in the revival of consumer confidence
  • The middle age groups are still the most concerned about their finances
  • Key economic indicators

What's included

What's included

Table of contents

Table of contents

  1. Key Findings

      • A pause for breath in the revival of consumer confidence
        • The middle age groups are still the most concerned about their finances
          • Key economic indicators
            • Figure 1: Key economic indicators, July 2014
        • Current Financial Situation

          • Consumer sentiment averages a new high
            • Figure 2: “How would you generally describe your financial situation at the moment?”, June 2014
          • A positive outlook for those on the property ladder
            • Figure 3: Financial health index, 2009-14
          • The squeezed middle (aged)
            • Figure 4: “How would you generally describe your financial situation at the moment?”, by age, June 2014
        • Impact of the Slowdown

          • The impact of the slowdown slows down
            • Figure 5: “How much impact has the slowdown had on your own financial situation?”, June 2014
            • Figure 6: Slowdown impact index, 2009-14
          • Young and old alike remain most positive
            • Figure 7: “How much impact has the slowdown had on your own financial situation?”, by age, June 2014
        • Financial Confidence

          • A brighter future is on the horizon
            • Figure 8: “And how do you feel about your financial situation over the next year or so?”, June 2014
            • Figure 9: Financial confidence index, 2009-14
          • The impact of age on financial confidence
            • Figure 10: “And how do you feel about your financial situation over the next year or so?”, by age, June 2014
        • Spending Plans

          • Previous and planned spending on the decline
            • Figure 11: “Thinking about how you spend your money, which of the following have you done over the last three months? And which do you plan to do over the next three months?”, June 2014
            • Figure 12: Spending index, 2012-2014
          • The age factor
            • Figure 13: Spending index, by age, June 2014
        • What it Means

          • House prices continue to shape consumer confidence…
            • …but the income squeeze will continue to hold back confidence

            About the report

            This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

            • The Consumer

              What They Want. Why They Want It.

            • The Competitors

              Who’s Winning. How To Stay Ahead.

            • The Market

              Size, Segments, Shares And Forecasts: How It All Adds Up.

            • The Innovations

              New Ideas. New Products. New Potential.

            • The Opportunities

              Where The White Space Is. How To Make It Yours.

            • The Trends

              What’s Shaping Demand – Today And Tomorrow.

            Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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