Cookies - US - July 2019
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
For the purposes of this report, Mintel has divided the cookie market into the following segments:
Excluded from the market size in this report are:
"The cookie market trails behind some US snack categories. Year-over-year growth is slower than some of the savory leaders, but outpaces confectionery and frozen options, both of which struggle with a poor perception of health. Prepared cookies make up the lion’s share of sales (and growth) in the category, followed by cookie dough and cookie mixes. Cookie consumption is nearly universal, meaning future growth in the category will require increasing consumption frequency rather than growing consumers. Improving health positioning and diversifying formats can expand cookie occasions."
- Beth Bloom, Associate Director - Food & Drink
This Report looks at the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.