Cruises - US - November 2010
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
The cruise industry appears to be somewhat more resilient to recessionary pressures than some other segments of the travel industry, such as the lodging sector. However, like many other industries, some companies reported significant declines in 2008 and 2009 but performance is improving in 2010.
While the current economic and geopolitical environment poses many challenges to cruise firms, there are growth opportunities for companies that are keenly focused on the wants and needs of consumers. As such, Mintel has prepared this comprehensive report of the cruise market in North America with a focus on consumer data and insights that can be leveraged to create effective communications and offerings with widespread appeal to those in high and moderate demand segments. More specifically, this report addresses the following questions:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.