Cycling - UK - March 2019
Covered in this report
This report covers all types of cycling activity, including leisure/ sport, commuting and other uses. In terms of market size and forecasts, it encompasses the UK market for bicycles, which Mintel defines as those machines with a chain and ball bearings. The main product types included are mountain bikes, road, hybrid (and other mixed-terrain bikes), classic/city bikes, children’s bicycles and small-wheel bicycles such as BMX and folding bikes. Electric bicycles, better known as e-bikes, are not included in the market size and forecast, although reference is made elsewhere to sales levels and growth, consumer ownership and interest.
“Cycling ticks all of the right boxes on physical and mental health, pollution, congestion and low-carbon sustainability, but there are few signs of growth and all stakeholders, public and commercial, will need to combine their collective energies if this potential is to be realised.”
– John Worthington, Senior Analyst
This report examines the following issues:
- E-bikes still in ‘early adopter’ stage but poised to go mainstream
- Cycling industry can take a more proactive approach to tackling barriers
- Indoor exercise trend can offer new revenue streams
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