LGBTQ+ Market Research

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Related to: 'LGBTQ+'

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    US Marketing to LGBTQ+ Communities Consumer Report 2026

    The LGBTQ+ population continues to grow in both size and influence: today 9% of US adults identify as LGBTQ+, a figure that increases to nearly a quarter among..."

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    US Marketing to LGBTQ+ Communities Consumer Report 2025

    Large-scale change is on the horizon for many traditionally marginalized groups living in the US and that includes the LGBTQ+ population. From day one of the second Trump..."

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    US Marketing to LGBTQ+ Communities Consumer Report 2024

    Despite growing anti-LGBTQ+ sentiment and attacks from far-right conservatives, the LGBTQ+ population and its allies continue to grow in size and influence. Lisa Dubina, Senior Culture and Identity..."

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    US Understanding LGBTQ+ Communities Consumer Report 2023

    “As LGBTQ+ communities contend with financial uncertainty, strained mental wellbeing and mounting legislative attacks, consumers need more than simply inclusivity exercises from brand allies. LGBTQ+ people and their..."

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